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Scale Welfare

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STARTED: 2025 April

Koen van Pelt

Co-founder

SEED GRANT: $113,000

Ameer Virani

Co-founder

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Improving Farmed Fish Welfare in Asia

DESCRIPTION OF THE INTERVENTION

Farmed fish are suffering at a huge scale but are extremely neglected, especially in Asia.


Over 70 billion farmed fish live through months of suffering before being inhumanely killed every year. 90% of these farmed fish are in Asia, yet only a few early-stage organisations with limited resources are working to improve their welfare.


One of these organisations, Fish Welfare Initiative (FWI), has achieved success but was able to help less than 0.001% of the total Asian farmed fish population in 2024. The suffering of farmed fish in Asia is a problem of unfathomable magnitude and it is getting worse, so additional resources and organisations are urgently needed.


Scale Welfare will build on existing research and start by testing two intervention hypotheses:

  • The Philippines: Work with farmers to improve milkfish welfare

  • Vietnam: Engage corporations to improve the welfare of pangasius exports

Both intervention hypotheses and countries show promising signs for tractability and have available talent to make progress, but are neglected.

Charity Entrepreneurship (CE) is a registered charity in England and Wales (Charity Number 1195850). CE supports its incubated charities through a fiscal sponsorship with Players Philanthropy Fund (Federal Tax ID: 27-6601178, ppf.org/pp), a Maryland charitable trust with federal tax-exempt status as a public charity under Section 501(c)(3) of the Internal Revenue Code.


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