Animal advocacy is a huge area and there are thousands of possible ideas to investigate, which could all be the basis for forming charities. Our research process goes through multiple steps to compare and consider areas and ideas to help found the most effective charities.
The research process involves multiple steps of differing breadth and depth. It would be impossible to go in depth with thousands of ideas; and while it would be possible to cover a huge number of ideas very shallowly, this would most likely not provide enough detailed information on whether a new charity in the area would be effective. Many research processes, including ours, thus involve varying levels of depth.